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Home Shopify Shopify Themes Shopify Taiga Theme Review: Ideas For Outdoor And Adventure-Focused Brands

Shopify Taiga Theme Review: Ideas For Outdoor And Adventure-Focused Brands

Sam|
December 5, 2024|
14 min read

Are you looking for a Shopify theme that perfectly captures the spirit of adventure for your outdoor brand? In this article, we would like to introduce you to a fascinating theme specialized for Outdoor And Adventure-Focused Brands – the Taiga Shopify theme.

This detailed review explores the Taiga theme in terms of pricing, key features, user reviews, and customization options to see if it is the perfect fit for your active Shopify store.

Avada’s Verdict

Pros:

  • Mobile-optimized design
  • Clean, minimalist aesthetic
  • Fast loading speed
  • Highly customizable product pages
  • Built-in SEO features
  • Great for stores with large inventories
  • Easy drag-and-drop editor
  • Supports high-resolution product images
  • Multi-language and multi-currency support
  • Optimized for high-conversion rates

Cons:

  • Limited pre-designed templates
  • Requires more effort for advanced customization
  • Fewer built-in marketing tools
  • Limited flexibility for small stores
  • Higher price compared to simpler themes

Rating: 5/ 5⭐

Best For: Fashion Retailers, Beauty and Cosmetics Stores, Home Decor and Furnishing Stores, Jewelry and Accessories Boutiques, Electronic and Gadget Retailers, Food and Beverage Retailers, Artisans and Craftsmen, Multi-category Retailers.

What is the Taiga Shopify theme?

The Shopify Taiga theme is a premium theme designed specifically for outdoor and adventure brands, featuring a modern and minimalist aesthetic with bold imagery and a focus on showcasing products in their natural element.  It includes signature features like image hotspots, product storytelling, and immersive video banners, making it ideal for businesses selling hiking gear, camping equipment, and apparel for outdoor enthusiasts.

taiga shopify theme
The theme also supports visual storytelling through high-impact imagery and video sections to help brands imprint their identities on online stores.

Pricing of the Taiga theme

The Taiga theme currently costs $410 for a one-time purchase, placing it among the most expensive Shopify themes available for now. However, this price is competitive with other premium themes, offering similar levels of design quality and specialized features for specific niches.

Pricing of the Taiga theme

Main features of the Shopify Taiga theme

1. Cart and checkout

  • Slide-out cart: This feature allows customers to view their cart without leaving the current page, providing a seamless shopping experience. This is particularly beneficial for customers who want to quickly review their items or add more products before proceeding to checkout. 

By minimizing disruptions in the shopping flow, the slide-out cart can contribute to increased conversion rates and reduced cart abandonment. In my view, the slide-out cart is a subtle yet effective feature that enhances the user experience without being intrusive.

Slide-out cart

2. Marketing and conversion

  • Recommended products: This feature suggests related products to customers based on their browsing history or current selections. By showcasing relevant items, it encourages customers to explore more products and potentially add more to their cart. This can lead to increased average order value and overall sales. 

I find that the recommended product features in Taiga are quite intelligent, often displaying items that genuinely complement the customer’s interests.

Recommended products
  • Quick View: The Quick View function allows customers to preview product details without leaving the current page. This is particularly helpful for customers who want to quickly compare different products or get a closer look at specific features. By providing instant access to key information, the Quick View feature can improve customer engagement and encourage faster purchase decisions. 

From my experience, the Quick View implementation in Taiga is smooth and visually appealing, enhancing the browsing experience.

Quick View
  • FAQ page: A dedicated FAQ page provides answers to common customer questions, reducing the need for customers to contact support. This is beneficial for both customers and merchants, as it saves time and improves customer satisfaction. A well-structured FAQ page can also address potential concerns and build trust with customers. 

I believe that a comprehensive FAQ page is a valuable asset for any online store, and Taiga makes it easy to create one.

FAQ page
  • Blogs: Integrated blog functionality enables merchants to create engaging content related to their products and industry. This can attract new customers, improve SEO, and establish the brand as an authority in its niche. Blogs can also be used to announce new products, share customer stories, and build a community around the brand. 

In my opinion, the blog integration in Taiga is seamless and allows for visually appealing content presentation. 

Blogs
  • Countdown timer: This feature creates a sense of urgency by displaying a countdown to a sale or promotion deadline. This can motivate customers to make a purchase sooner rather than later, driving sales and increasing conversion rates. Countdown timers are particularly effective for limited-time offers or seasonal promotions. 

I’ve found that countdown timers are a powerful tool to incentivize immediate action, and Taiga’s implementation is visually prominent and easy to configure.

Countdown timer

3. Merchandising

  • Product videos: Showcase products in action with engaging videos that highlight their features and benefits. This can provide a more immersive experience for customers, helping them visualize the product and understand its value. Product videos can significantly improve customer engagement and increase conversion rates, especially for products that require demonstration. 

I notice that product videos are an excellent way to bring products to life, and Taiga’s support for videos is robust and well-integrated. 

Product videos
  • Image slideshow: Display multiple product images in an attractive slideshow format. This allows customers to view the product from different angles and get a complete picture of its details. Image slideshows can enhance product presentation and improve customer understanding, leading to increased confidence in purchase decisions. 

Overall, Taiga’s image slideshows are smooth, responsive, and visually appealing, contributing to a positive user experience. 

Image slideshow
  • Usage information: Provide detailed information about product usage, care instructions, and specifications. This can help customers make informed decisions and reduce potential post-purchase issues. Clear and comprehensive usage information can improve customer satisfaction and reduce product returns. 

I appreciate that Taiga provides dedicated sections for usage information, making it easy for merchants to provide essential details to their customers.

Usage information

4. Product discovery

  • Enhanced search: A powerful search function allows customers to quickly find the products they are looking for. This can improve the shopping experience and reduce frustration for customers who know what they want. Enhanced search with features like autocomplete and search suggestions can significantly improve product discovery and lead to faster purchases. 

All in all, the Taiga’s search functionality is efficient and user-friendly, making it easy for customers to navigate the store and find desired products.

Enhanced search
  • Product filtering and sorting: Allow customers to filter and sort products based on various criteria such as price, size, color, and other attributes. This makes it easier for customers to find products that meet their specific needs and preferences. Effective filtering and sorting options can significantly improve product discovery and enhance the overall shopping experience. 

I find Taiga’s filtering and sorting options to be intuitive and comprehensive, providing customers with the flexibility to refine their product search.

Product filtering and sorting

3 Preset options of the Shopify theme Taiga

Sage

The Sage preset offers a classic outdoor aesthetic with earthy tones and a focus on natural imagery. It features a clean layout with bold typography and prominent product displays, creating a sense of rugged sophistication. This preset is ideal for brands selling traditional outdoor gear, hiking apparel, and camping equipment, appealing to customers who appreciate a timeless and authentic style.

Sage

Bubbly

The Bubbly preset presents a vibrant and energetic vibe with bright colors and playful typography. It utilizes dynamic animations and interactive elements to create a fun and engaging shopping experience. This preset is well-suited for brands targeting a younger audience, selling products like activewear, travel accessories, and outdoor lifestyle goods.

Bubbly

Mint

The Mint preset exudes a fresh and modern feel with a minimalist design and cool-toned color palette. It emphasizes clean lines, whitespace, and high-quality product photography to create a sophisticated and calming browsing experience. This preset is perfect for brands selling premium outdoor apparel, sustainable products, and minimalist gear, appealing to customers who value quality and design.

Mint

User Reviews and Testimonials

Not many Shopify themes can earn the perfect 100% positive review rate like the Taiga theme. This score presents the excellent theme quality as well as the spectacular customer support that users receive from the theme. 

User Reviews and Testimonials

What users like:

  • Visually stunning design: The theme’s modern and minimalist aesthetic, with a focus on bold imagery and clean layouts, is a major draw for users.
  • Focus on storytelling: Taiga’s features, like image hotspots and immersive video banners, enable brands to create engaging narratives around their products.
  • Excellent for visual merchandising: The theme excels at showcasing products in their natural element, with features like image slideshows and product videos.
  • Easy to use and customize: Despite its advanced features, users find Taiga intuitive and easy to adapt to their brand’s needs.
  • Responsive and fast-loading: The theme is optimized for performance, ensuring a smooth and enjoyable browsing experience across devices.
  • Great support: Users praise the Out of the Sandbox team for their responsiveness and helpfulness.

What users might not like:

  • Price: As a premium theme, Taiga comes with a higher price tag than some other options. This might be a barrier for budget-conscious businesses.
  • Limited preset options: While the available presets are well-designed, some users might desire a wider variety of starting points for customization.
  • May require some coding knowledge: Although generally user-friendly, achieving advanced customizations might require some coding expertise.
  • Specificity: Taiga’s focus on outdoor and adventure brands might make it less suitable for businesses in other niches.

Here are some of the latest reviews for the Taiga Shopify theme that we have collected from the Shopify Theme Marketplace:

  • “The support is really good and quick. Even the issue caused because of other app integration, the support team debugged and provided the root cause and helped us in fixing the issue. Really appreciate the quick response and help on this.”INTO TWO
  • “The support team is amazing — quick, knowledgeable, and super helpful! I can feel they put in effort to help and support. I love it so far!”Ohdita
  • “Really happy with this theme. Performs well. It was missing a feature I wanted, so I reached out to support. In their next update, it featured that exact request. Fantastic support.”Liquor Wine Cave

How to Customize the Taiga theme Shopify

How to install the Taiga theme

  • Step 1: Visit the Combine theme page on the Shopify App Store and search for the Taiga theme. You can access it from the “Try Theme” button on the link.
taiga shopify theme
  • Step 2: Once logged in, the theme will start installing. You will see the install progress bar. After successful installation, you will be redirected to your theme editor in Shopify admin. 
taiga shopify theme
  • Step 3: Click “Customize” to start customizing the newly installed Combine theme. Make changes like logo upload, homepage content, footer links, etc., as required. 
taiga shopify theme
  • Step 4: Click “Save” for a live preview of your customized store. Once satisfied, click “Publish” to make the personalized theme live on your store’s front end. Your store is now running on the Combine Shopify theme! You can modify the theme further at any time from the editor.
taiga shopify theme

How to customize the Taiga theme

Follow our guide below to help you get started with the customization process of this Shopify theme Taiga with ease:

taiga shopify theme

1. Access Theme Editor

  • Navigate to your Shopify admin dashboard.
  • Click on “Online Store” from the left-hand menu.
  • Select “Themes.”
  • Find the Taiga theme in the list, then click “Customize.”

2. Header Customization

  • In the theme editor, go to the Header section.
  • Upload your logo and adjust its size or alignment.
  • Modify the navigation menu by adding, removing, or rearranging links.
  • Customize the header colors (background, text, and icons) to match your brand identity.

3. Homepage Sections

  • Use the left-hand sidebar in the theme editor to access Homepage sections like:
    • Slideshow: Add or remove images, set transition effects, and adjust text overlays.
    • Featured Collections: Choose which collections to display on the homepage.
    • Text Blocks: Add promotional or informative text sections.
  • You can add, remove, or rearrange sections easily by dragging them in the sidebar or clicking the “Add section” button.

4. Product Pages

  • In the editor, navigate to a Product page to start customizing.
  • Modify the layout, such as the position of product images and descriptions.
  • Add product media like videos or multiple images.
  • Configure product options like variants (size, color, etc.) and product reviews (if enabled).

5. Footer Customization

  • Scroll down to the Footer section in the theme editor.
  • Add links such as quick links to collections or informational pages.
  • Include social media icons by entering your social media profiles.
  • Display payment icons to show which payment methods are accepted.
  • Adjust the footer colors and layout as needed.

6. Theme Settings

  • In the theme editor, go to Theme Settings in the left-hand menu.
  • Adjust Typography for headings and body text to match your brand’s style.
  • Modify the overall color scheme (backgrounds, buttons, text, etc.).
  • Customize button styles, including size, color, and hover effects, to improve user experience.

By following these steps, you can easily customize the Taiga theme to suit your store’s needs while maintaining a clear and consistent brand identity.

4 Stores using the Taiga theme

Daniel Wellington

Daniel Wellington is a Swedish brand specializing in minimalist watches and accessories, including sleek timepieces and elegant bracelets. They use the Taiga theme to showcase their collections with stunning product imagery and a clean layout, enhancing the visual appeal of their products. Customizing the homepage sections with featured collections and a slideshow allows them to present new arrivals and popular pieces effectively.

Daniel Wellington

Savotta 

Savotta is a Finnish brand that designs and manufactures high-quality outdoor gear, such as backpacks, tents, and tactical equipment. Using the Taiga theme, they highlight their rugged products with a focus on functional imagery and informative product pages. Their customized product pages and collection layouts create an immersive shopping experience tailored to outdoor enthusiasts.

Savotta 

Almadalabel

Almadalabel is an ethical fashion brand that focuses on sustainable and minimalist clothing, offering wardrobe staples like dresses, tops, and trousers. The Taiga theme’s sleek typography and customizable color scheme complement the brand’s minimalist aesthetic, while the product pages showcase each piece with detailed descriptions and multiple media options. Custom homepage sections help them tell their sustainability story through visual storytelling.

Almadalabel

Nudient

Nudient creates stylish, functional phone cases and accessories, offering a variety of sleek, protective designs for modern tech users. They use the Taiga theme to present their products with an emphasis on clean design and intuitive navigation. Features like the customizable slideshow and product grid layout help them showcase collections and limited editions with high-quality images and a seamless shopping experience.

Nudient

5 Tips to Get the Most Out of the Shopify Taiga Theme

  • Leverage Homepage Sections: Use customizable sections like slideshows, featured collections, and text blocks to create a visually engaging homepage that highlights key products and promotions.
  • Optimize Product Pages: Showcase multiple product images, videos, and detailed descriptions to enhance user experience and improve conversion rates.
  • Customize Header & Footer: Add your logo, adjust navigation, and include essential links and social icons in the header and footer for a seamless user journey.
  • Utilize Typography & Color Settings: Match the theme’s typography and color schemes to your brand’s identity for a consistent and professional look.
  • Enable Quick View & Related Products: Activate the quick view feature and related products section to make browsing easier and increase cross-selling opportunities.

FAQs

Taiga is optimized for desktop and mobile browsing on all modern devices and browsers like Chrome, Firefox, Safari, and Edge.
Taiga offers extensive customization options through themes, sections, layouts, and code snippets. You can fully rebrand it to match your unique business.
Taiga is fully responsive, supporting features like touch-friendly navigation, swipe galleries, and product zoom on mobile.
Yes, Taiga is app-ready and integrates seamlessly with popular apps like discounts, rewards, and shipping providers.

Conclusion

This review provided an in-depth analysis of the Shopify Taiga theme, highlighting its strengths for outdoor and adventure brands, including its design aesthetics, functionality, and customization options. To truly determine if Taiga aligns with your brand vision, we recommend exploring the theme’s demo store and leveraging the free trial period to experience its features firsthand.

Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.